I remember when I was starting out in SEO (back in the days that link exchanges were still a great way to build links) and on the suggestion that we include a links page on our site to host the reciprocal links, my boss replied, “I don’t want to link to other sites - I [...]
Filed under: Blog Promotion Tips, Search Engine Optimisation on March 27th, 2008 | 3 Comments »
Content is king. I’m sure you have heard this concept, it is plastered all over webmaster boards. The reason why content has been, is and will be king when it comes to search engine optimization is that people are attracted to it, they type specific keywords on the search engines in order to find information [...]
Filed under: Blog Promotion Tips, Copywriting, Search Engine Optimisation on March 4th, 2008 | No Comments »
I wrote an article yesterday partly about my experience working with Bigmouthmedia who are a large UK based SEO agency. It’s not entirely relevant to blogging as such, but some of the subsequent comments from other ex-employees and details of the hostile takeover make an interesting read.
Full post is here: BigMouthMedia - all talk or [...]
Filed under: Search Engine Optimisation on February 7th, 2008 | No Comments »
Not a full post here, but I thought I’d point out an article I wrote on my SEO blog which has sparked a few comments - feel free to pop along and chip in.
Scott
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Filed under: Search Engine Optimisation on December 6th, 2007 | 3 Comments »
I’m helping market a friend’s blog, and when I took the project on over 90% of the blog posts were showing in Google as supplemental pages. This was frustrating for him because as quick as he was writing the posts, Google were indexing them, and moving them into the supplemental index.
The solution for this Wordpress [...]
Filed under: Search Engine Optimisation on August 2nd, 2007 | 3 Comments »
Search engine optimisation can be frustrating if you’ve spent four weeks optimising your blog for search terms which drive very little traffic from search engines.
My advice would be to use a few keyword tools like Keyword Discovery and Google to find which keywords are more popular with searchers.
To test these keywords out you could sign [...]
Filed under: Search Engine Optimisation on August 1st, 2007 | No Comments »
Simon Chapple, author of the Marketing Solicitor blog mentioned how he has marketed the solicitors’ he works for on local Chinese takeaway menus, and I instantly thought what a great marketing idea – why didn’t I think of that!
He contacted a few local takeaways and has paid for their printing in return for an advertisement [...]
Filed under: Marketing Tips on June 1st, 2007 | 1 Comment »
It’s important that you analyse your stats from time to time, to find where your readers are coming from, and what keywords they are using to find your blog in the search engines. I use Google Analytics, it’s free and the stats displayed in graphic or text formats.
Looking at my stats for the past three [...]
Filed under: Web Analytics on May 27th, 2007 | 5 Comments »
Without traffic you earn no income from the likes of Google Adsense, and without a good Google Page Rank, people don’t want to pay you for advertising on your blog. So, the best solution is to continue to write unique content and hopefully people will link to you.
This certainly works for my travel blog, but [...]
Filed under: Search Engine Optimisation on May 26th, 2007 | No Comments »
Let’s start with the basics, and then move on to the more complicated aspects, later on.
Today, I wanted to just give a quick overview of what you should think about changing to improve your rankings in the search engines, as I mentioned this will be basic for some, and completely new to others.
Blog post titles
Think [...]
Filed under: Search Engine Optimisation on May 14th, 2007 | No Comments »
